Last updated on July 27th, 2023 at 04:55 pm
Estimated reading time: 4 minutes
VerSe Innovation launched the Josh app in August 2020. Josh is a short-video app made in India. It represents a confluence of India’s top creators, a managed community of creators, the 10 biggest music labels, millions of UGC creators, content creation tools, the hottest entertainment formats, and user demographics.
The Play store has consistently rated Josh as the leading Indian short-video app in India with millions of downloads. Josh is the fastest-growing and most engaged short-video app in India, with millions of MAUs (Monthly Active Users) and DAUs (Daily Active Users). Several artists who have received support and gratification send their gratitude today.
1. Multiple Songs/ Album Promotions done by Josh
Ron
Josh has helped the artists reach out to the audience in different ways, such as adding the songs to the playlist, pinning them to the top of the trending playlists, Josh is promoting the song on his social media accounts, and more. Ron is an artist who was gratified with recognition.
https://share.myjosh.in/video/2e06cf2b-daa2-4ca9-893d-7bf8a1ba13d2?u=0xd62361470b08cd6a
2. FilmiBeat provides video coverage.
Kabuki
Josh helped the wonderful artist Kabuki to reach out to the audience and share her story by featuring her on the Filmibeat Youtube channel.
https://share.myjosh.in/video/bd7f4e54-b265-4a6e-887e-99920726fae5?u=0xeb453a02ad310b11
3. Virtual Concerts
Anurag
“Josh’s virtual concert, Jam With Josh, was a success,” said Anurag. “It gave artists from distinct languages the opportunity to perform.”
https://share.myjosh.in/video/47275858-59b7-423d-87a9-ff0d8e8df688?u=0xd62361470b08cd6a
4. Profiles of music artists on Josh have been verified.
Monisha Rethinavelu
Josh’s goal is to recognize talents and provide them with the platform to flourish. Monisha Rethinavelu is one of the artists who got their Josh profiles verified and is excited about it.
https://share.myjosh.in/video/b7e35448-a790-48e5-9e6f-88fdd954b19d?u=0xb18b93eaa0dbd8c1
5. Gratification: Concert tickets for popular live events
Sabeel
Josh not only helped the artists reach the audience but also helped them fulfill their dream of attending their favorite musicians’ live concerts. Sabeel was one of the artists who received this exciting gratification.
https://share.myjosh.in/video/379ec5f5-9bb2-40a8-9b36-8d18f51cefeb?u=0x4efc83d140709a9d
6. Gratification: Josh has festive kits throughout the year.
Henniza
Henniza, a Josh Music Artist, was surprised with customized festive kits, something Josh always does to celebrate every victory of the festive season with its creator community. The creators showed their gratitude by sharing ThankYouJosh videos for getting a Diwali festive kit.
https://share.myjosh.in/video/a96a8bd0-df5b-4653-893f-992810b264ee?u=0x5f637ee1bc95bb21
7. T-shirt autographed by KS Chithra
Devangana, Nazzia, and Saikrishnan
As Josh started an in-app campaign to celebrate the birthday of popular singer KS Chithra, around 10 artists received t-shirts that were personally signed by the singer. That’s amazing!
https://share.myjosh.in/video/329d68ab-024a-4598-a201-b96b2c670e7f?u=0x629b39f6322a5a48
https://share.myjosh.in/video/1c301204-118e-4ba7-b448-60b859e3f7fe?u=0x19ddbee92a66783d
8. Multiple On-Ground Events
Josh makes the dreams of every artist come true by performing for thousands of audiences! Malayalam and Tamil music artists were given the opportunity to perform at Josh’s massive on-ground event LCJ (Lights camera Josh) in Kochi and Chennai which helped them connect with millions of people from the audience. Josh Music Artists Asthithya has been given the opportunity to perform in the live concert “The Soul Local” on 25th December in Kolkata.
https://share.myjosh.in/video/b7dcde20-03ee-4e16-abcf-6378aaecb047?u=0x2da6539207415505
Well, Josh is constantly giving back and supporting his community. The Josh Music Artist community has found well-loved peers across languages who come together to sing the symphony of togetherness on Josh. A community that is constantly encouraging budding artists to reach their full potential.
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