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Katrina Kaif and Vijay Sethupathi’s latest film, “Merry Christmas,” has shown a promising uptick in its box office performance on its second day, Saturday. The film, particularly popular in urban areas, experienced a growth of 47.83%. This boost in collections is seen as satisfactory, though industry experts suggested that a more significant jump was crucial.
Urban-Centric Locations Drive Success
“Merry Christmas” has resonated well with audiences in city-centric theaters, indicating its appeal among urban moviegoers. The film’s storyline, performances, and production values seem to have struck the right chord with this demographic.
Performance Breakdown and Expectations
The film kicked off its journey with an opening day collection of ₹2.30 crore, and the upward trend continued on Saturday, reaching ₹3.40 crore. This brings the total to a respectable ₹5.70 crore for the Hindi version. All eyes are now on the crucial Sunday business to gauge the film’s trajectory and potential staying power at the box office.
The initial days are often critical for a film’s long-term success, and “Merry Christmas” seems to be on a promising path. While the growth so far is satisfactory, the film’s performance on Sunday will be pivotal in determining its overall success. Katrina Kaif and Vijay Sethupathi’s star power, combined with the film’s urban appeal, positions “Merry Christmas” as a notable contender in the current cinematic landscape.
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